Beyond Burger arriving HK!
未來漢堡Beyond Burger由美國食物科技公司Beyond Meat以七年時間研發，於2016年破格面世，香港是全球首個外銷地點！未來漢堡以植物原料製成，無論賣相、色澤、味道均與肉類漢堡極度相似！未來漢堡的營養更可媲美牛肉，每份含有20克蛋白質，無基因改造、無黃豆、無麩質，純素。
WHAT’S THE BEYOND BURGER™
The Beyond Burger™ is the world’s first plant-based burger that looks, cooks, and tastes like a fresh beef burger, and it’s coming to the refrigerated meat section of a store near you. It has all the juicy, meat deliciousness of a traditional burger, but comes with the upsides of a plant-based meal. The Beyond Burger™ packs 20 g of plant-based protein and has no GMOs, soy or gluten.
HOW DO YOU REBUILD MEAT WITHOUT GENETICALLY MODIFYING ANYTHING?
This question gets back to the Beyond Meat’s basic thesis that meat’s core parts – amino acids, lipids, trace elements, carbs and minerals – don’t have exclusive residence in the animal kingdom. Beyond Meat’s task is to eliminate the need for meat from animals and find the same or analogous materials in the plant kingdom. Beyond Meat is not inventing new materials but matching the plant equivalent and assembling it in the architecture of meat. And the way we do that assembly is similar to the simple process used to make pasta – we mix our plant-based ingredients, compress the mixture, and then shape it into final product (in our case, using a patty former).
IF THIS ISN’T BEEF, WHY ARE THE BURGERS RED?
Well, Beyond Meat used beets to do that! Amazing, right! Beyond Meat wanted to keep the whole experience of cooking burger as similar as possible for our flexitarian fans, so they’ve worked very hard to create a burger that changes color as you cook it just like animal protein.
While Beyond Meat didn’t design The Beyond Burger™ to “bleed” per se, the beets we use to give the patty a red-meat appearance have led some in the media to remark that the burger “bleeds” beet blood.